Blippar

Blippar was an augmented reality phone app launched in 2013.

The app allows for a page (carrying the Blip.it logo) to be scanned on a phone. It takes the user to additional content or added effects. The technology was notably used in the Radio Times Doctor Who 50th anniversary issue and has been extended throughout other magazines published by the Immediate Media Company London Limited, including Doctor Who Adventures from issue 334 onwards.

The Blippar company collapsed on 17 December 2018.