Yoghurt

"It's just stuff, with bits in."

Yoghurt is a dairy product, sometimes flavoured, found on Earth. After the Doctor regenerated he demanded yoghurt from Amelia Pond, declaring it his favourite. After eating it he spat it out in disgust, declaring that he hated it. (DW: The Eleventh Hour)

Behind the scenes

• The British division of Yoplait received a license in 2007 to market a Doctor Who-themed version of Frubes, their popular portable yoghurt range. Doctor Who Frubes thus came out at the start of series 3 — and promptly increased Yoplait's sales in that division by about a third. Thus, they used their license in 2008 for a second run.