Red Bee Media (formerly BBC Broadcast[1]) are a media consultancy company which helps other companies with branding and questions of media presence. They are particularly concerned with helping companies deliver their messages to an increasing diverse array of media options.
They have a peripheral interest to Doctor Who fans in that they have been one of the driving forces behind the BBC iPlayer. According to their website, they "devised the system to power iPlayer's metadata and listing service"[2], without which iPlayer users couldn't even find DWU content in the United Kingdom. However, they are best known to Doctor Who fans for two reasons. They're the company that delivers on-demand audio description for Doctor Who episodes. One of their employees, Jo Sykes, was once featured on the Doctor Who Confidential episode After Effects, demonstrating the process of making an audio description track. They're also the company that provides the closed captioning for broadcast and iPlayer transmissions of BBC Wales era stories.
Red Bee Creative are also important in the relaunch of Doctor Who for multiple reasons. They created the promotional campigns for multiple television series, inlcuding a trailer featuring Christopher Ecclestone inspired by Shackleton's polar advertisement, crash landing a Tardis into Parliament Sqaure to introduce Peter Capaldi, and most importantly a huge global and multi awardwinning campaign for the Day of the Doctor . From the strapline and hashtag #SavetheDay through to a a specially shot advert featuring all of the Doctors and multiple easter eggs. In 2011 they won a Promax Award for their Torchwood: Miracle Day campaign.[3] In 2009, they also won for their work promoting Torchwood: Children of Earth.[4] They've also won awards for the BBC's Christmas campaigns, which have prominently included Doctor Who content, since at least 2010. They designed and created the Doctor Who logo in 2009 drawing inspiration from the Tardis, witht he stated aim of creating a "superhero" logo that could be drawn by children on pencil cases across the country.
Outside of Doctor Who, their most recognisable work includes much of the animation and branding for the BBC's coverage of the 2012 Olympic Games, and the iconic opening animation for the popular global franchise, Who Do You Think You Are?, which has involved many people connected with Doctor Who, such as David Tennant, June Brown, Alex Kingston and Stephen Fry. They've also done a lot of award-winning work promoting Bob Baker's Wallace and Gromit productions for the BBC, as well as the 21st century revival of Red Dwarf.