ITV

ITV (Independent Television) is a broadcasting company active since the 20th century. It is a rival to the BBC and attracted large viewing figures.

Its longest running soap opera is Coronation Street.

In the doctor who universe

• Kathy Nightingale and Sally Sparrow discussed their own series of adventures, to be called "Sparrow and Nightingale", and suggested it air on ITV. (DW: Blink)
• An ITV reporter was present at the Silurian conference. (BFU: The Coup)
• After the Tenth Doctor disconnected his Sonic screwdriver from his companion's remote, he warned them not to switch to ITV that night lest the galaxy implode. (VG: Attack of the Graske)
• When the Eleventh Doctor saved the Albert Hall from being blown up, one of the side effects noted was that ITV went off air. (SP: Doctor Who at the Proms (2010))