Peddler
From Tardis Wiki, the free Doctor Who reference
Dr Peddler was the head of Peddler Electronic Engineering who lived during the Second World War. He started the company after abandoning Le Mur Engineering for their research with Cybermen. He was killed when a Cybermat burrowed through his chest. (PROSE: Illegal Alien). His name is a nod to the real world creator of the Cybermen, Dr Kit Peddler.
